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The Longevity Project: Surprising Discoveries for Health and Long Life from the Landmark Eight-Decade Study The Longevity Project: Surprising Discoveries for Health and Long Life from the Landmark Eight-Decade Study

by Howard S. Friedman

Book Reviews

"The Longevity Project uses one of the most famous studies in psychology to answer the question of who lives longest--and why. The answers will surprise you. This is an important -- and deeply fascinating -- book."
-Malcolm Gladwell

"A compelling and objective assessment of character traits associated with longevity. Only a handful of studies in this field last long enough to give meaningful results, and even fewer remain significant after their primary investigators have passed away. Friedman and Martin have resurrected a remarkable achievement with surprising conclusions. I learned a lot from this book."
-Andrew Weil, M.D. , author of You Can't Afford to Get Sick

"Is living a long life associated with being married, daily jogs, having a pet, or faith in God? Incredibly, no one until now has chronicled the findings from the monumental century-long longevity project for the general public. At last, with lucid prose and rigorous yet crystal- clear analysis, professors Friedman and Martin have succeeded beautifully."
-Sonja Lyubomirsky, Ph. D., author of The How of Happiness

"Want to live longer? As this fascinating analysis shows, much of the common advice is wrong. The Longevity Project describes, in its lively and accessible pages, the traits most common to those who lived long lives -- and how to shape them in yourself."
-Jean M. Twenge, Ph.D., author of Generation Me

"The surprises in this fascinating book begin in the introduction and don't let up. I found it chock-full of compelling evidence that is both counterintuitive and immediately beneficial to readers. The authors explain eloquently not only what we know about the keys to longevity, but how we know it -- and how readers can test themselves as they go along. This wise, warm book will delight and inform readers of all ages."
-Carol Tavris, Ph.D., co-author of Mistakes Were Made (But Not By Me)

"The Longevity Project is about why some thrive well into old age while others become ill and die young . . . Anyone interested in living a longer and healthier life ought to read this terrific book."
-Elizabeth Loftus, Ph.D., Distinguished Professor of Social Ecology at the University of California, Irvine, and author of The Myth of Repressed Memory